KEW GREEN HOTELS CONTINUES SOUTH EAST ASIA EXPANSION,
LAUNCHING TWO CASSIA BY BANYAN TREE GROUP PROPERTIES IN BANGKOK
April 2021
Kew Green Hotels, one of the leading UK and international hotel management companies, with over 55 hotels in its portfolio, continues its expansion in South East Asia, announcing the signing of two Cassia by Banyan Tree Group properties in Bangkok, to be delivered by Siamese and Kew Green Management Company Thailand: Cassia by Banyan Tree Group Rama 9 and Cassia by Banyan Tree Group Ram Intra.
This follows the announcement in 2020 of the signing of five hotels in Bangkok, bringing it to a total of seven hotels to be delivered by Siamese and Kew Green Management Company Thailand: Four under the Wyndham Hotels & Resorts brand umbrella which are due to open from 2021 and the Crowne Plaza Bangkok Rama 9, due to open in 2023. To support the launch of these seven properties, Kew Green Hotels will also be launching a Commercial Hub for South East Asia to support the region, based in Bangkok.
Cassia by Banyan Tree Group Rama 9 will launch in the 3rd quarter of 2022 with 300 rooms within a mixed-use development, Siamese Rama 9, which also features high-end apartments, office space and a mall. Close to the Thai capital's new central business district, the property is conveniently located on the bustling Rama 9, offering exceptional access to world-class shopping at Central Plaza Grand and connectivity to the rest of Bangkok via a nearby MRT station.
Cassia by Banyan Tree Group Ram Intra is a home away from home for leisure and business guests, located in north east Bangkok, with connectivity to the Thai capital's central business district and leisure attractions. The hotel features 220 rooms and will launch in 2024.
As hospitality experts, Kew Green Hotels set themselves apart by combining years of experience with innovative ideas to deliver outstanding hotel services and by delivering exceptional returns for hotel owners. Combining market-leading technology with expert talent, the Commercial Hub will integrate proactive and reactive sales, marketing, analytics and revenue management, to support their increasing hotel portfolio in the region, providing a consolidated approach to deliver growth.
Chris Dexter, Chief Executive Officer of Kew Green Hotels said “We are delighted to be continuing our expansion into South East Asia, delivered by Siamese and Kew Green Management Company Thailand. This announcement reflects Kew Green Hotels broadening expertise in the international hotel market and reputation for operational excellence, strong commercial awareness and industry leading profit delivery.”
Mr. Kajonsit Singasansern, CEO of Siamese Asset Company commented “We are confident in Thailand’s position as a world-class tourism destination and we look forward to delivering world-renowned Thai hospitality alongside our partners, Kew Green Hotels. As a prominent and award-winning property developer, we look forward to bringing together our collective expertise to launch these exceptional properties.”
Mr. James Kim, President, Siamese and Kew Green Management Company Thailand, remarked "Siamese and Kew Green Management Company, a leader in property and hotel management in South East Asia, is pleased to sign these new management contracts with our Joint Venture Partner, Siamese Asset, in Bangkok. This milestone closely follows five management contracts signed with Wyndham Hotels & Resorts and IHG’s Crowne Plaza, due to launch from later this year. We look forward to the successful opening of these hotels and continuing our expansion in South East Asia in the forthcoming years.”
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