KEW GREEN HOTELS REBRANDING AND NEW WEBSITE LAUNCH
We all know times change and we love supporting our clients with change too.
To celebrate over 20 years of experience and their continuing journey as a leading international hotel management company, Kew Green Hotels have undertaken a re-branding initiative and launched a new website.
Halo led the pitching process to appoint the full-service creative and digital marketing agency, 80Days, who we worked closely with to reposition Kew Green Hotels. We developed new brand guidelines including a new logo, colour palette, photography and videography. The new brand was then brought to life through an inspirational website and video, whilst we transitioned their primary URL from a .co.uk to a .com address to reflect Kew Green Hotels’ international expansion.
Operating an eclectic portfolio from Bangkok to Brighton, from global brands to independent hotels, Kew Green Hotels are both hotel owners and operators, uniquely placed to understand how the hotel business works.
Benefits of the refreshed branding and new website included:
Creating a more inspiring ‘shop window’ that is engaging to investors, prospective hotel owners and future employees to represent Kew Green Hotels’ portfolio and USPs
Being more appealing to the international market, with the ability to translate the site into different languages
Ability to drive more leads from new management companies due to an enhanced first impression and succinct call to actions
Increased ability to showcase offers for different market segments and drive enquiries
Increased acquisition opportunities for e-marketing data for B2C engagement
Increased hotel independent website traffic through referrals and better showcasing of portfolio
Attracting new talent and increasing candidate traffic
Kew Green Hotels - The Hotel Management People.
Visit their website at kewgreenhotels.com to discover more.
In addition to this rebranding and website campaign, Halo continues to support Kew Green Hotels with bespoke campaigns for hotels across their portfolio, as well as providing corporate communications support.
For more information or to discuss how we can support your business in a flexible way, contact us via our contact form, email firstname.lastname@example.org or call +44 (0)7907 058206.